Deckers Outdoor DECK
Deckers Outdoor scores excellent on business quality (8.4 of 10). Here is why, in plain words, and what our sealed record shows.
Why it matters
- What Deckers Outdoor does
Deckers Outdoor Corporation designs and sells footwear and apparel, primarily generating revenue through iconic brands like UGG and HOKA sold to global consumers via wholesale and direct-to-consumer channels.
- What it does best
Deckers turns inventory into high-margin cash better than peers, posting a gross margin of 57.8% that towers over Nike's 42.9%. This pricing power stems from strict supply chain control and elite brand heat that prevents discounting.
- The main risk
Nike's weak quarterly reports and heavy cash burn threaten to drag down sector valuations, risking collateral damage to sentiment despite Deckers' superior fundamentals and expanding cash pile.
Quality, check by check
Scored against its own industry, from company filings.
Operating margin reaches 22.7% and sits in the top quartile of its sector at the 82nd percentile, proving this business scales profitably with every dollar of revenue.
A powerful intangible brand asset locks in loyal consumers, backed by a gross margin sitting in the top decile of its sector at the 87th percentile.
Revenue grew 9.7% to $5.5B, maintaining steady historical expansion as the HOKA and direct-to-consumer segments drive sustained volume gains.
Debt-free with $1.9B in cash and zero debt, generating $1.1B in free cash flow with interest coverage at 327x. The balance sheet is fortress-strong.
Insiders
Executives and directors, from SEC Form 4 filings we read ourselves. Open market trades only; grants, option exercises and pre-planned sales left out.
No open market buys or unplanned sales by executives or directors.
Our sealed record on DECK
Verdicts appear here 30 days after we publish them; members see today's. Each one is in the nightly ledger, fingerprinted the night it was made.
The first sealed verdicts appear here on Oct 11, 2026.
Questions
Deckers Outdoor scores excellent on the Cluenex quality check (8.4 of 10), measured against its own industry. Profitability is strong, moat strong, growth fast and financial health strong.
In the last 90 days of SEC Form 4 filings: No open market buys or unplanned sales by executives or directors.
Oct 22, 2026.
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Cite this page: Cluenex, “Deckers Outdoor (DECK)”, https://cluenex.com/stocks/deck/, data as of Oct 10, 2026.