Altria Group MO
Altria Group scores good on business quality (6.8 of 10). Here is why, in plain words, and what our sealed record shows.
Why it matters
- What Altria Group does
Altria Group sells tobacco products in the US, anchored by its flagship Marlboro brand. Adult smokers pay premium prices for these consumable goods, funding massive cash returns.
- What it does best
Pricing power on cigarettes drives an operating margin of 53%, placing it in the top decile of its sector. This edge relies on strict federal advertising bans that block new rivals from entering the market.
- The main risk
Ongoing cigarette volume declines threaten core cash flows, with revenue shrinking to $23.5B. If smoke-free alternatives fail to scale fast enough, the primary profit engine will slowly bleed out.
Quality, check by check
Scored against its own industry, from company filings.
Operating margin reaches 53% and FCF margin hits 39%, both ranking in the top decile of its sector. Scale and pricing power make it exceptionally profitable despite flat revenue.
Strict regulatory barriers and brand loyalty lock in adult smokers, driving an operating margin in the top decile of its sector. Rivals cannot easily replicate this due to advertising bans.
Revenue is contracting at a 3.1% rate, reflecting a steady multi-year slide in cigarette shipment volumes. Growth is non-existent as the core business slowly shrinks.
Net debt sits at $21.2B against free cash flow of $9.1B. Cash generation remains remarkably steady, keeping the balance sheet firmly supported.
Insiders
Executives and directors, from SEC Form 4 filings we read ourselves. Open market trades only; grants, option exercises and pre-planned sales left out.
1 insider bought $101K on the open market.
Our sealed record on MO
Verdicts appear here 30 days after we publish them; members see today's. Each one is in the nightly ledger, fingerprinted the night it was made.
The first sealed verdicts appear here on Oct 11, 2026.
Questions
Altria Group scores good on the Cluenex quality check (6.8 of 10), measured against its own industry. Profitability is strong, moat strong, growth slow and financial health strong.
In the last 90 days of SEC Form 4 filings: 1 insider bought $101K on the open market.
Oct 29, 2026, before the open.
See MO today
- Today's verdict on MO, and why
- Fair value with cautious, base and optimistic cases
- The exact price that would change the verdict
- Which stocks each signal names, the night it fires
Cite this page: Cluenex, “Altria Group (MO)”, https://cluenex.com/stocks/mo/, data as of Oct 10, 2026.