SiriusXM SIRI
SiriusXM scores average on business quality (4.5 of 10). Here is why, in plain words, and what our sealed record shows.
Why it matters
- What SiriusXM does
Sirius XM Holdings generates revenue by broadcasting subscription-based audio entertainment, including music, talk, and sports, directly to consumers primarily through embedded vehicle audio systems.
- What it does best
Sirius XM dominates satellite-delivered automotive audio, anchoring its distribution directly into factory vehicle dashboards. Its operating margin of 22.5% significantly outpaces peer Echo's 7.1%, sustained by deep OEM integration that makes churn costly and difficult.
- The main risk
The primary threat comes from subscription vulnerability, as highlighted by risks surrounding subscription models facing agentic cancellation waves. This exposes its core subscriber base and predictable revenue stream to sudden platform-driven churn.
Quality, check by check
Scored against its own industry, from company filings.
Gross margin stands at 52.2% with a net margin of 10.2%. Profitability remains stable with an operating margin in the top quartile of its sector, showing the business retains strong conversion efficiency as it scales.
The moat relies on proprietary satellite infrastructure and embedded automotive distribution that locks in vehicle owners. Operating margin ranks in the 78th percentile of its sector, protecting profitability despite flat top-line growth.
Revenue is contracting, dropping to $8.6 billion compared to $9.0 billion in 2022. Growth ranks in the 12th percentile of its sector, showing a persistent downward trend that spans multiple annual periods.
Total debt sits at $9.7 billion against $94 million in cash, leaving a net debt position of $9.6 billion. Interest coverage is 4.3x, and free cash flow reached $1.5 billion: a solid cash engine, though heavy leverage keeps the balance sheet soft.
Insiders
Executives and directors, from SEC Form 4 filings we read ourselves. Open market trades only; grants, option exercises and pre-planned sales left out.
1 sold $500K outside pre-planned sales.
Our sealed record on SIRI
Verdicts appear here 30 days after we publish them; members see today's. Each one is in the nightly ledger, fingerprinted the night it was made.
The first sealed verdicts appear here on Oct 11, 2026.
Questions
SiriusXM scores average on the Cluenex quality check (4.5 of 10), measured against its own industry. Profitability is fair, moat fair, growth slow and financial health fair.
In the last 90 days of SEC Form 4 filings: 1 sold $500K outside pre-planned sales.
Oct 28, 2026.
See SIRI today
- Today's verdict on SIRI, and why
- Fair value with cautious, base and optimistic cases
- The exact price that would change the verdict
- Which stocks each signal names, the night it fires
Cite this page: Cluenex, “SiriusXM (SIRI)”, https://cluenex.com/stocks/siri/, data as of Oct 10, 2026.